denotation: we can see that this man here is in a tomb and he has a whip in his hand and he also has a gun on him and he is standing in front of fire.

connotation: we can clearly see that this poster shows that this man is going into the tomb looking for something important. the use of fire suggests danger as well as there is a skull in the flames.

In this film there is going to be a lot of fighting because he has a gun and a whip on him and nobody carries around a gun for fun - the gun is for protection. this poster shows the light and darkness this represents both sides of good and evil. indiana jones look like a hero in this poster and he also looks like he not in the mood for playing games plus he looks really tough. the skull in the background image links back to the title of the film. the way indiana jones stand in the poster shows that he is a very confident guy and he doesnt show any sign of fear and this picture show that indiana is kind of a old fashion guy because the clothes he wears and the whip. In this picture indiana means business - he looks like he going to do what ever it takes to get his hands on what he wants. when you look at the poster you know that there going to be a lot of action and he looks like he is going somewhere where its very hot because the kind of clothes that he is wearing. It also looks like he is going to go to hell and back just for a artifact and I know he is going to get his hands dirty both physical and mentally as the text is the same colour as the fire. This poster also tells us that we are going back and learning the history of the skull and of the tomb because they have writing that looks very old.